Beets PR launches in Singapore
Asiya Bakht has announced the launch of Beets PR, a boutique PR agency, headquartered in Singapore. Beets PR will focus on crafting communication strategies for global advertising agencies, media and entertainment companies, and ad-tech start-ups in Asia Pacific. Beets PR flagship clients include tech and marketing agency DEPT®, Ebiquity, and creative agency M&C Saatchi.
As Founder & CEO, Asiya brings with her over 20 years of experience in building and managing the reputation of global brands and was most recently the Head of Communications for BBH Asia Pacific, where she was responsible for Singapore, China and India. Prior to this, she spent eight years with Havas Group as the Head of Marketing & Communications and kickstarted her career as a Journalist with ANI - Reuters in India and has covered the APAC advertising industry for Campaign Asia.
On the launch, Asiya said, “As someone who has spent a lot of time in the advertising industry, I felt there was a need for a specialist PR agency for the advertising and media industry. Beets PR was born out of my desire to help support the brand and marketing ecosystem with specialised, hands-on and high-quality PR and marketing consulting. The agency will give me an opportunity to utilise my hard earned knowledge and expertise to help my clients get the visibility they deserve.”