COCO PR has diversified its portfolio with a move into the F&B sector through a partnership with Chatterbox. As part of its efforts, the agency has worked to enhance the brand's messaging and visibility across the Asia Pacific region. Additionally, the agency announced a collaboration with CHEN, a Bib Gourmand establishment.

COCO PR stated for the coming year, they will focus on deepening its APAC presence, investing in talent acquisition and development, and exploring solutions to address the evolving communications needs of its clients. This comes following a track record of projects across Malaysia, Indonesia, Thailand, the Philippines, Vietnam, India and Sri Lanka.

Shanthi Jeuland, Managing Director of COCO PR expressed: "We are thrilled to formally expand COCO PR's presence across Asia Pacific. Building on our successful track record, including the remarkable achievements of 2024, we are poised for significant growth. As a team, we are committed to exceeding client expectations and making the impossible possible."