Avia Management Group Asia has appointed Ikram Zainy as Regional Head of Marketing Communications, overseeing strategic marketing communications for its start-up airlines in the region - BBN Airlines Indonesia, Thai SmartLynx and Avion Express Philippines.

Based in Singapore, Ikram leads efforts in reputation management, brand positioning and market education on the benefits of ACMI (Aircraft, Crew, Maintenance, and Insurance) solutions. His work will focus on engaging commercial airlines, government regulators and airport stakeholders across Asia Pacific to enhance awareness and understanding of ACMI services.

Ikram joins from PRecious Communications, where he managed strategic communications initiatives. His experience also includes roles at Superminted and Hill+Knowlton Strategies.