iMedia has recently launched two video segments on BeautifulNara’s Facebook, namely Dapur Segera
and Cerita-Cerita Viral
. Dapur Segera is a bite-sized recipe video format for its audience to learn how to cook at home, especially during the lockdown period. The video is uploaded once a week; whereas Cerita-Cerita Viral covers current viral issues in an easy-to-understand format and will be cross-posted across all its Malay language platforms – BeautifulNara
, Oh! Media
and Kimchi Daily
. Apart from these. iMedia has also launched Facebook Photo Stories for its brands – Oh! Media
, and AmazingNara
with the aim to engage users with fun and quirky storytelling using a series of photos that are conceptualised and produced by the team. All these new initiatives welcome brand and communication messages and collaborations.