Havas Ortega has named Alex Pastor as the new Head of Havas Red Philippines, reinforcing its commitment to strengthening its PR capabilities and driving innovation in the communications landscape.

Under Alex’s leadership, a key priority will be strengthening Havas Red’s digital presence through integrating social media strategies, content marketing and influencer collaborations into its services. 

Jos Ortega, Chairman and CEO of Havas Ortega Group, said: “With over two decades of experience in public relations, corporate communications, and media, Alex Pastor has a proven ability to navigate complex challenges and develop impactful strategies that engage diverse audiences.

"Alex Pastor’s appointment will usher in a new era of collaboration at Havas Ortega. By fostering a culture of creativity and inclusivity, he will empower team members to contribute fresh ideas that drive compelling campaigns and meaningful engagement.”