Nick Parmenter has joined the NRL as PR & Publicity Manager. In the newly-created role, he leads proactive PR for all of the NRL’s key events, campaigns and community programmes including State of Origin, Finals, All Stars and the NRL’s themed rounds.

Prior to his appointment, Nick spent over a decade agency side in Sydney and London, building a wealth of experience in the sport and consumer sectors for major brands, including Nike, CommBank, Sony, Volkswagen and the English Premier League.