Ogilvy PR expands leadership team
(Pictured, left to right: Greg Vekiarellis, Gloria Lee and Mike Lane)
Ogilvy PR has expanded its strategic leadership team in Australia with three new senior appointments.
Gloria Lee has started as Senior Business Director within the technology and corporate practice. She will lead the American Express account covering corporate reputation, business-to-business engagement and integrated consumer communications. Gloria will also head up the Atlassian relationship for the agency, covering brand, sustainability and Future of Work thought leadership.
CEO of Ogilvy PR & Ogilvy Health, Richard Brett, said the agency was excited to have someone with Gloria's broad experience on board: “Gloria will play a key role in adding senior strategic thinking to our corporate and technology practice, as we continue to transform it into primarily a business-to-business influence, business commerce, and content model."
Greg Vekiarellis is transitioning from a contracting role to a permanent role within the agency, being appointed Head of Publicity. He brings 14 years’ experience across entertainment, events, consumer brand publicity and media relations to his new role leading Ogilvy PR’s cross-floor team of specialist publicists. The team includes media relations experts in technology, corporate, consumer, travel and entertainment.
Finally, Mike Lane returns to the agency after a year in the UK, where he joins the health PR practice as Business Director, Pharmaceutical Communications. He brings extensive experience across the pharmaceutical industry in Australia and the UK, as well as key international markets, with expertise in various disease states, particularly oncology.