Publication Profile: Let's Travel
Interview

Publication Profile: Let's Travel

Tell us about Let’s Travel. What does your publication aim to achieve?
Let’s Travel started in August 2009, and has published print and digital versions of every issue ever since. We aim to cover the best of the travel industry here and abroad for consumers to read and embrace. We hope to inspire our readers to make that booking they've been dreaming of with the help of this amazing industry.

What sort of content do you publish and how often?
We publish every three months and cover everything and everywhere, from Egypt to New Plymouth, from New Orleans to Melbourne. Destinations, food, wine, road trips, cruising, airlines and hotels - all the good things in life. 

Who is Let's Travel's target audience?
We target the high net-worth traveller who wants to understand the destination they may be considering in a lot more detail, rather than just a quick "Google" search or a scan through a travel brochure.

Tell us about your editorial team. Who covers what?
There are three of us who do most of the "hard yards", but we have a bank of fine freelancers we can call on to enhance the contents of each issue.

Any upcoming projects or series for 2022?
We always have projects on the go, but with cruising finally getting the go-ahead, we will be focusing on that in our September issue. Further afield, the United States will start to get more coverage, as will Australia and Asia.

What does Let’s Travel want to hear from PRs about? What sorts of pitches are you interested in receiving?
Not all pitches make the cut (obviously) but I guess the best advice I can give to PRs is that we are a consumer publication, NOT a trade publication – so remember that when pitching to me.

Any editorial deadlines for people to know about?
We are published quarterly, so deadlines arrive around the beginning of February, May, August and November.

Answers submitted by Gary Dickson, Editor of Let's Travel.

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Gary Dickson

Editor-in-Chief

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Let's Travel (New Zealand)

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