^{(Pictured left to right: Suzanne Rosnowski and Hannah Burden)}

Relevance International, a public relations, brand strategy, and advertising agency specialising in real estate has opened its new office in Dubai, complementing its existing offices in New York, London and Los Angeles.

The Dubai office, led by Hannah Burden as Director of Public Relations, will serve as the agency's central hub for clients across the Middle East and beyond. With almost two decades’ experience, half of which has been in the Middle East, Hannah has led corporate, consumer, strategic and integrated communications campaigns in the UAE and UK, across various industries including aviation, leisure, tourism and business services. Her experience has spanned in-house roles at TUI UK & Ireland, Emirates airline and Dubai Airports and agency side for clients including Majid Al Futtaim, Shangri-La and W Hotels.

"As part of our dedication to elevating brands on a global scale, Dubai is a natural next step in that mission,” said Suzanne Rosnowski, CEO, Relevance International. “For this next step for Relevance, we are also thrilled to welcome Hannah Burden to our team as Director of Public Relations. With her extensive expertise and experience, she will be instrumental in driving our growth in the Middle East, helping us forge new partnerships, and expanding our client base across the region. Our team is excited to have her on board as we continue to deliver exceptional results for our expanding client roster.”

The team has already represented real estate, destination and hospitality clients in the region, such as Atlantis, The Royal, The World’s 50 Best Restaurants and Warner Bros. Discovery’s Wayne Experience. The agency currently represents Porto Montenegro, owned by the Investment Corporation of Dubai (ICD), as well as The Ellinikon.