Sling & Stone acquired by VCCP Business to form $50m global PR and communications group
PR and Communications agency, Sling & Stone, has been acquired by global challenger network, VCCP Business. Sling & Stone, with its offices in Sydney, Auckland and Los Angeles, will become part of the VCCP Business family of specialist agencies.
Sling & Stone will work in partnership with technology agencies Method in North America and Harvard in the UK, as well as advocacy specialist agency inEvidence. The combined global PR and communications group will grow the group’s technology billings to $50 million (£30 million), with a team of more than 250.
Vuki Vujasinovic, Founder and CEO of Sling & Stone, said: “We’ve been partnering with innovative and important brands for more than a decade now, playing a key role in their growth. I’m so happy that we’ve found the perfect growth partner in VCCP Business. We have a shared vision to focus on telling these stories that are reshaping the world around us.
“Sling & Stone has always been mission-driven and ambitious, and we know our future is going to be even stronger with the smarts and the skills of the VCCP group backing us. We get to immediately plug into the global scale and skills of VCCP Business - unlocking reach and expertise for our clients, campaigns, and team."
Jo Parker, Group CEO of VCCP Business, said: “From the moment we met Vuki and his team, we had so much in common - a challenger mindset, a global ambition and a culture of collaboration and openness. We are really excited to work with all the Slingers and to build on our shared global vision.”
Vuki Vujasinovic added: "This is the beginning of a new and exciting chapter for Sling & Stone, and we’re just getting started.”