Weber Shandwick has announced the appointment of Steven Koh as Managing Director for its South Korea operations. Steven joins the firm with nearly 30 years of agency experience and will oversee the operational, strategic and growth strategy for the Korean business. Steven served and led a wide variety of clients in different sectors over his career in integrated marketing capacities and was most recently Brand Strategy Officer for SK Geocentric, where he led domestic and global brand strategy development, and communications with a focus on corporate and ESG.
“The needs of our clients today go far beyond the realm of PR. With Steven’s extensive cross-disciplinary insights across creative and marketing, I anticipate he will be a powerful catalyst in taking our Korean business to the next level. Our operations in Korea have been a trailblazer in the regional industry for many years; I'm excited to see that reputation flourish and grow under Steven's leadership,” Tyler Kim, CEO, Asia Pacific commented.