Winners for Malaysia Public Relations Awards 2022

Winners for Malaysia Public Relations Awards 2022

The winners of the 2022 Malaysia Public Relations Awards (MPRA) were announced in Kuala Lumpur earlier this month. Amongst the long list of recipients was Perspective Strategies, who received the award for Campaign of the Year and YBHG. Tan Sri Dr. Jemilah binti Mahmood who took home the PRCA Malaysia Leadership Award. YBHG. Dato' Sri Hajah Siti Nurhaliza Tarudin was also the inaugural recipient of the PRCA Malaysia Community Award. Full list as below:

Gold Recipients
No Awards Name Campaign Company
1. Consumer Launch Award (Agency) MAGGI 'Sajian Seimbang Tanda Sayang' Perspective Strategies
2. Employee Communications Award (Agency) Humanising Communication: Giving Employees a Voice - The IIB Story bzBee Consult
3. Corporate Branding Award (Agency) Gardenia KL - Wellness Begins at Home 2021 Centric PR
4. Public Affairs Award (Agency) #COMETOGETHER: A Gen-Z Sexual Health & Intimate Wellness Advocacy Campaign Perspective Strategies
5. Financial Communications Award (Agency) Introducing New Payment Solution to Spur Retail Recovery with Responsible Spending SPRG
6. Crisis or Issues Management Award (Agency) 'RIUH' Sokmo! - Averting a 'Fiasco' bzBee Consult
7. Institutions of Higher Learning Award (Student) Us Road Safety campaign Taylor's University Lakeside Campus
8. Sustainability Award (Agency) Digi Yellow Heart - Building future skills and a safer Internet for Malaysians  VoxEureka
9. Sustainability Award (In-House) Astro Kasih Education for All ASTRO
10. Best PR-Led Integrated Award How Jolibee Bulldozed Legacy Fast-food Brands In Malaysia VoxEureka
11. Best PR-Led Integrated Award (Agency) Launch of MEASAT-3d Rantau Golin
12. Best PR-Led Integrated Award (In-house) The New Astro Experience  ASTRO
13. Best Use of Content Award (Agency) Around the World in 30 Bites Truth Communications
14. Best Use of Social Media Award (Agency) Winner Winner, Mission Dinner Truth Communications

Silver Recipients
No. Awards Name Campaign Company
1. Product Brand Development Award (Agency) Launch of MAGGI Nutri-licious Perspective Strategies
2. Consumer Launch Award (Agency) 'Us' Road Safety Campaign: Safety Starts with 'S' but Begins with 'U' bzBee Consult
3. Consumer Launch Award (In-house) Launch of Kenanga Digital Investing Kenanga Investment Bank
4. Healthcare Award (Agency) The Royal College of Surgeons of Edinburgh Putting Malaysian Healthcare on the Map bzBee Consult
5. Technology Award (Agency) First Braille-Enabled Vending Machine Rantau Golin
6. Corporate Branding Award (Agency) Rebranding Duopharma Biotech as Your 'Smarter Solutions: Healthier Life' Partner in Malaysia Rantau Golin
7. Public Affairs Award (Agency) Creative Industry Moves Forward with RIUH Nationwide bzBee Consult
8. Public Affairs Award (In-house) Agrobank Komited Dalam Menghubungkan Komuniti Agro dan Pihak Berkepentingan di MAHA 2022 Agrobank
9. Financial Communications Award (In-house) Program Celik Wang Agrobank
10. Crisis or Issues Management Award (In-house) The Journey Towards The Future Involves Many Paths and Roads PLUS Malaysia
11. Institutions of Higher Learning Award (Student) Youth For Impact, Progress & Empowerment (YIPE) UOW Malaysia KDU Penang University College
12. Sustainability Award (Agency) Transitioning An Urban Polluted River Into A New Sustainable Economy Rantau Golin
13. Sustainability Award (In-House) Launch of The HumanKIND Project: Meals That Give Kenanga Investment Bank
14. Public Sector Award (In-house) Domestic Tourism Promotional Campaign - 'Pusing Selangor Dulu!' Tourism Selangor 
15. Best PR-Led Integrated Award (In-house) Kempen Bulan Kebangsaan 2022 Agrobank Tema 'Berbudi' AGROBANKTEGUHBERSAMA Sempena Sambutan Bulan Kebangsaan Malaysia Ke-65 Agrobank
16. Best Use of Content Award (Agency) Doodle Your Lunch Truth Communications
17. Best Use of Content Award (In-house) Anugerah Guru Inspirasi McDonald's 2022 McDonald's Malaysia
18. Bet Use of Social Media Award (Agency) Making Real Connections and Aligning With Audiences - East Coast Rail Link's Social Media Revamp SPRG

Bronze Recipients
No. Awards Name Campaign Company
1. Product Brand Development Award (Agency) Kebersihan Menstruasi Adalah Hak Wanita Centriq PR
2. Consumer Launch Award (Agency) US Highbush Blueberries - Boost of Blue Truth Communications
3. Public Affairs Award (In-house) Public Sector Initiative in Shaping Public Perception Towards RFID Adoption PLUS Malaysia
4. Institutions of Higher Learning Award (Student) R-Show in Kampar Universiti Tunku Abdul Rahman
5. Sustainability Award (Agency) ARCHEOTOURISM IN NORTHERN MALAYSIA: Driving Sustainable Development through a Community- Driven Cultural Approach bzBee Consult
6. Best PR-Led Integrated Award (Agency) FedEx X SMEs - Strategic Partnership and Outreach Perspective Strategies

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