Global PR and communications firm, Cognito, has announced it has opened a new office in Sydney, Australia. The new office will be led by Scott Schuberg who joins the firm as Managing Director for Cognito Australia. Reporting to Darrell Wright, APAC Managing Director and supported by Cognito’s regional and global network, Scott will build the business that extends Cognito’s reach from the key financial centres of London, New York, Amsterdam, Singapore and Hong Kong.

Speaking on the launch, Darrell Wright commented, “Australia is a strategic priority for Cognito and we are delighted to be making the move to open our office in Sydney in 2022 and expand across Asia Pacific. We have received strong support from our existing client base and with Scott’s deep subject matter expertise and focus on brand building and storytelling, we are confident the office will grow rapidly and help to support APAC’s strong growth trajectory at Cognito.”