Mutant announces promotions as it eyes wider regional expansion
Mutant has announced new roles for four of its leaders, including the promotion of Matthew de Bakker to Country Manager for Singapore. Matthew has led Mutant’s PR business in Singapore since 2017. During his time as head of PR, he helped add a string of big brands and well-funded startups to the agency’s client roster, including Singapore Sports Hub, Experian APAC, Disney, and Ula, amongst others.
Lina Marican has been named Regional Managing Director, and will be responsible for launching and scaling Mutant in new and existing markets in Southeast Asia. Under Lina, who was previously Managing Director, Mutant has more than tripled its revenue and expanded its headcount to over 30 across its Singapore and Malaysia offices. Moreover, Byravee Iyer and Rebecca Lewis step into the newly created roles of Head of Content and Brand Strategy Director, respectively, as Mutant seeks to expand its content and brand offerings.