Scoot has named WE Communications, a global integrated communications agency, as its communications agency of record. WE will support all communications for Singapore including media relations, corporate launches and consumer campaigns. This partnership follows a recent period of growth for across the agency’s travel, tourism, government and B2B work.

Daryl Ho, Managing Director, WE Singapore commented on the appointment, “We are absolutely thrilled to secure this partnership with Scoot. The post-pandemic traveller has evolved immensely, and this partnership will provide us the opportunity to help accentuate and spread the essence of Scoot’s ‘Scootitude’ and bring to life the great stories behind this energizing brand.”

Agatha Yap, Director of Marketing & New Revenue, Scoot added, “After an extensive evaluation process, we are pleased to announce WE as our chosen communications partner. WE brought in clear and fresh perspectives with their insights, creative approach and, most importantly, synergy. This left us with a refreshing and positive impression, and we are convinced that this collaboration will significantly contribute to the exciting milestones ahead as we look forward to partnering with them to bring our communications strategy to life,” said Agatha Yap, Director of Marketing & New Revenue, Scoot.