Strategic communications consultancy, Shoebridge Knowles Media Group (SKMG), has appointed Sam Somers to the newly created role of General Manager. Sam will be responsible for managing the operations of SKMG and its growing staff, while continuing to oversee select accounts.

He joined SKMG in October 2020 as a Communications Consultant, before which he was Senior Communications Manager at media and marketing communications agency PHD Australia.

SKMG Co-Founder and Partner, Andrew Knowles, said Sam has already made a big impact for the firm: “Since becoming our first employee in 2020, Sam has made a huge difference to SKMG and what we can offer clients. As SKMG enters its next stage of growth, I’m so excited to welcome him to the role.”

Sam's promotion follows the appointment of Sarah Johnson to the new role of PR Director at SKMG in November, as previously reported by Telum Media.