Industry update
Taurus takes the bull by the horns with a fresh new look
Integrated PR, marketing strategy and communication agency, Taurus has announced the company’s rebrand, representing a move with the times, evolving and modernising the brand. The new brand reflects the global work of the agency and same values defined by a “no-bull” approach which is captured with their new logo design.
For Sharon Williams, Founder and Head of Strategy of Taurus, the rebranding reflects who Taurus is in 2023 - a mix of "Old blood, Young minds," and represents the work Taurus does, ranging from ASX listed companies to start-ups.
Sharon said: "All brands need to evolve, grow, re-energise and excite and Taurus is no different. I am proud of the fact that Taurus has remained on the front foot through the years, driving change, leading the comms narrative and creating many industry firsts. This year is no different. Our new brand identity better reflects the company we have become."
For Sharon Williams, Founder and Head of Strategy of Taurus, the rebranding reflects who Taurus is in 2023 - a mix of "Old blood, Young minds," and represents the work Taurus does, ranging from ASX listed companies to start-ups.
Sharon said: "All brands need to evolve, grow, re-energise and excite and Taurus is no different. I am proud of the fact that Taurus has remained on the front foot through the years, driving change, leading the comms narrative and creating many industry firsts. This year is no different. Our new brand identity better reflects the company we have become."
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