Edelman Australia has bolstered its practice expertise with key role changes, promoting Drew Collins to Head of Social and Influencer, and Jasmin Malam to the newly created role of Head of Production. The promotions follow the recent appointment of Monique McLaughlin to Head of Healthcare, as previously reported by Telum.

These new roles represent Edelman’s business growth trajectory, both locally and regionally, continuing their work in the integrated communications space with deeper integration of social, influencer, creative and production across client work.

Speaking on these appointments, CEO of Edelman in Australia, Tom Robinson said: "Our people sit at the heart of everything we do and are what makes Edelman the firm it is. It’s an exciting time for the business to have such talent spearheading industry-leading work across integrated communications, complimented by deep sector expertise. This balance is exactly what clients are looking for as we navigate complex communications environments, and I look forward to working alongside them in their new roles."