Following a competitive pitch, PR and creative agency, Keep Left has been engaged by Australian digital healthcare provider, Midnight Health to help grow its audience and market share of its product offering.

Keep Left will be tasked with leading Midnight Health's PR efforts as it looks to launch new products, services, and brands while driving awareness of programs, including support for sexual health and weight loss management solutions. The agency will also assist Midnight Health in activating partnerships, managing influencers and brand ambassadors.

Keep Left’s CEO, Caroline Catterall said: "We’re passionate about lending our specialist expertise to brands focused on accessibility and empowerment. Midnight Health is certainly a trailblazer in this space. We’re excited to provide the business with proactive support to take its services to more patients across the country. It’s about time all Australians had access to care at the touch of a button, particularly women and families in remote and regional areas."